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Marketing stratégique et opérationnel : du marketing à l’orientation marché

Main Author: Jean-, Jacques LambinSecondary Author: Bub en , chwmpitazLanguage: French.Country: FR.Publication: Dunod, Paris : 2005Description: 717 p. : Couv coul , figure, index ; 24 cm.ISBN: 2100075497.Subject - Topical Name: La nouveau role du mrketing , L e marketing strategique, Le marketing operationnel Online Resources:Sommaire
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Item type Current library Call number Status Date due Barcode
Books Books مكتبة العلوم الاقتصادية والتجارية وعلوم التسيير MRK/002/5/05/001 (Browse shelf(Opens below)) Available LEM/MRK/002/5/05/001

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